COLOMBIAN COFFEE is the denomination given to a 100% washed Arabica coffee produced in the coffee growing regions of Colombia, delimited between the North altitude 1° to 11°15, Longitude West 72° to 78° and specific ranges of altitude that can surpass the 2.000 meters above the sea level.  It originates from the particular combination of diverse factors:  the latitude and altitude of Colombia's coffee growing zone, its soils, the botanical origin of the species and the varieties of coffees produced, the climate and rain pattern generated by the double path of the Intertropical Convergence Zone over the coffee area, the ever changing topography, the luminosity, the favorable temperature range within the day and throughout the year, an adequate amount and distribution of the rain and some common cultural practices that include the processes of selective harvesting and of transformation of the fruit through its beneficio, that includes washing and drying. These factors, together with the hard work of coffee growers, in a joint manner lead to the production and sale of an outstanding coffee described in the beverage as mild, of a clean cup, with a medium to high acidity and body, and a pronounced and complete aroma. It is a balanced coffee with a sensory profile of excellent quality.

Furthermore, the deeply rooted tradition of the selective harvesting of Colombian Coffee, the process of wet beneficio or post harvest (see about coffee section), the drying process and its subsequent classification and threshing are also the basis for the optimum quality of the product. Colombian Coffee is without a doubt an outstanding coffee not only due to its combination and balance of quality attributes, but due to the union of the Colombian Coffee producers around their Colombian Coffee Growers Federation to be able to carry out a consistent effort throught years.

From the moment the coffee arrived in Colombia, a nice story began to unfold until the instruments of support to the product from the tree to the cup, were developed. Colombian Coffee can now demonstrate a unique system behind the product that includes the producers efforts to become allies with owners of 100% Colombian Brands that are conscious of the importance of their origin to market and explain what coffee is about. Many brand owners have become interested in selling Colombian Coffee as they know that it is not only a high quality product but also represents values that respect and prioritize the social and environmental aspects of growing coffee. For those that process, distribute and consume Colombian Coffee it is evident that the product not only represents guarantee of origin, to be able to assure that it really comes from the land of coffee, but that it is also produced and marketed under the values of honesty, hard work and wellbeing for the producer around programs of Sustainability That Matters.

This is how the consumers that appreciate that coffee is more than just a beverage find that by consuming 100% Colombian Coffee they not only become part of a worldwide reference in the beverages category, but also are conscious that this coffee shares their values and interests in that allow them to lead their lives to the 100%